{"id":2499,"date":"2025-04-09T16:59:36","date_gmt":"2025-04-09T16:59:36","guid":{"rendered":"https:\/\/duckyunlimited.com\/blog\/?p=2499"},"modified":"2025-04-09T16:59:39","modified_gmt":"2025-04-09T16:59:39","slug":"local-seo-to-attract-customers-to-brick-mortar-locations","status":"publish","type":"post","link":"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations","title":{"rendered":"Local SEO to Attract Customers to Brick-&amp;-Mortar Locations"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">If you&#8217;re running a physical store in today\u2019s digital-first world, simply having a great storefront isn&#8217;t enough. You need to show up <strong>online<\/strong>\u2014especially in local searches\u2014to drive foot traffic and grow your business. That\u2019s where <strong>Local SEO<\/strong> comes in.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This guide dives deep into how local SEO helps brick-and-mortar businesses connect with nearby customers searching online. We\u2019ll explore actionable strategies, common mistakes to avoid, and how you can start ranking higher on Google Maps, local listings, and more.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Let\u2019s turn those online searches into in-store visits!<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#What_Is_Local_SEO\" >What Is Local SEO?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#Why_Local_SEO_Matters_for_Brick-and-Mortar_Stores\" >Why Local SEO Matters for Brick-and-Mortar Stores<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#1_It_Drives_Foot_Traffic\" >1. It Drives Foot Traffic<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#2_It_Builds_Trust_and_Visibility\" >2. It Builds Trust and Visibility<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#Key_Elements_of_a_Strong_Local_SEO_Strategy\" >Key Elements of a Strong Local SEO Strategy<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#1_Google_Business_Profile_Optimization\" >1. Google Business Profile Optimization<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#2_Consistent_NAP_Citations_Across_the_Web\" >2. Consistent NAP Citations Across the Web<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#3_Local_Keywords_and_On-Page_SEO\" >3. Local Keywords and On-Page SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#4_Reviews_and_Reputation_Management\" >4. Reviews and Reputation Management<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#Advanced_Local_SEO_Tactics\" >Advanced Local SEO Tactics<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#1_Local_Backlinks\" >1. Local Backlinks<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#2_Create_Location-Based_Content\" >2. Create Location-Based Content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#3_Use_Structured_Data_Schema_Markup\" >3. Use Structured Data (Schema Markup)<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#Is_Local_SEO_Still_Worth_It_in_2025\" >Is Local SEO Still Worth It in 2025?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#Brick-and-Mortar_vs_E-commerce_Why_Both_Need_SEO\" >Brick-and-Mortar vs. E-commerce: Why Both Need SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#Local_SEO_Tools_You_Should_Use\" >Local SEO Tools You Should Use<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#Common_Local_SEO_Mistakes_to_Avoid\" >Common Local SEO Mistakes to Avoid<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\/#Conclusion_Local_SEO_Is_Your_Secret_Weapon\" >Conclusion: Local SEO Is Your Secret Weapon<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Is_Local_SEO\"><\/span><strong>What Is Local SEO?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Local SEO (Search Engine Optimization) is all about optimizing your online presence to attract more business from relevant local searches. These are searches made by users who are looking for products or services \u201cnear me\u201d or in a specific area.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If someone types \u201cbest pizza shop near me\u201d or \u201cshoe repair downtown Miami,\u201d you want your store to be among the top results.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Local_SEO_Matters_for_Brick-and-Mortar_Stores\"><\/span><strong>Why Local SEO Matters for Brick-and-Mortar Stores<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_It_Drives_Foot_Traffic\"><\/span><strong>1. It Drives Foot Traffic<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Most consumers look up local businesses <strong>before<\/strong> visiting them. Appearing in search results boosts your chances of being chosen over competitors who aren&#8217;t optimized.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_It_Builds_Trust_and_Visibility\"><\/span><strong>2. It Builds Trust and Visibility<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A complete Google Business Profile, accurate listings, and good reviews signal reliability to potential customers. Local SEO helps build that trust and gets your business in front of more eyes.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Key_Elements_of_a_Strong_Local_SEO_Strategy\"><\/span><strong>Key Elements of a Strong Local SEO Strategy<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Google_Business_Profile_Optimization\"><\/span><strong>1. Google Business Profile Optimization<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Claim and verify your <strong>Google Business Profile (formerly Google My Business)<\/strong>. Make sure it\u2019s complete with:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Correct business name, address, and phone number (NAP)<\/li>\n\n\n\n<li>Accurate categories and business hours<\/li>\n\n\n\n<li>High-quality photos<\/li>\n\n\n\n<li>Regular updates and posts<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Consistent_NAP_Citations_Across_the_Web\"><\/span><strong>2. Consistent NAP Citations Across the Web<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Your Name, Address, and Phone number (NAP) must be <strong>consistent<\/strong> across all listings (Yelp, Facebook, Apple Maps, etc.). Even a small difference can hurt your ranking.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Local_Keywords_and_On-Page_SEO\"><\/span><strong>3. Local Keywords and On-Page SEO<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Use keywords that include your location and the services\/products you offer. Example: \u201caffordable hair salon in San Diego.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Don\u2019t forget to include these keywords in:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Page titles<\/li>\n\n\n\n<li>Meta descriptions<\/li>\n\n\n\n<li>Header tags (H1, H2, etc.)<\/li>\n\n\n\n<li>Image alt text<\/li>\n\n\n\n<li>URLs<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Reviews_and_Reputation_Management\"><\/span><strong>4. Reviews and Reputation Management<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Encourage happy customers to leave positive reviews, and <strong>always respond<\/strong> to both praise and complaints. Google favors businesses with good review scores and consistent interaction.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Advanced_Local_SEO_Tactics\"><\/span><strong>Advanced Local SEO Tactics<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Local_Backlinks\"><\/span><strong>1. Local Backlinks<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Get backlinks from local blogs, news outlets, or business directories. These signal relevance and boost local rankings.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Create_Location-Based_Content\"><\/span><strong>2. Create Location-Based Content<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Write blog posts or landing pages focused on specific neighborhoods or communities. For instance, if you&#8217;re a restaurant, follow strategies in this helpful post on <a class=\"\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-for-restaurants\">local SEO for restaurants<\/a> to craft pages that speak directly to nearby foodies.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Use_Structured_Data_Schema_Markup\"><\/span><strong>3. Use Structured Data (Schema Markup)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Add local business schema to your website\u2019s code to help search engines better understand your business details and display rich results in search listings.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Is_Local_SEO_Still_Worth_It_in_2025\"><\/span><strong>Is Local SEO Still Worth It in 2025?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Absolutely. Despite whispers and myths, <strong>local SEO is far from dead<\/strong>. In fact, it\u2019s more important than ever as voice search and mobile browsing dominate how people find local businesses. This insightful article, <a class=\"\" href=\"https:\/\/duckyunlimited.com\/blog\/is-local-seo-dead\">Is Local SEO Dead?<\/a>, dives into the current state and future of local optimization.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Brick-and-Mortar_vs_E-commerce_Why_Both_Need_SEO\"><\/span><strong>Brick-and-Mortar vs. E-commerce: Why Both Need SEO<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Even if you have a storefront, many businesses now blend online and offline experiences. Whether you\u2019re driving in-store visits or online purchases, <a class=\"\" href=\"https:\/\/duckyunlimited.com\/blog\/top-seo-strategies-every-e-commerce-website-should-implement\">top SEO strategies for e-commerce websites<\/a> apply across the board.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And if you&#8217;re still deciding where to build your online store, this guide on the <a class=\"\" href=\"https:\/\/duckyunlimited.com\/blog\/best-ecommerce-platform-for-seo\">best eCommerce platform for SEO<\/a> will help you make an informed decision.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Local_SEO_Tools_You_Should_Use\"><\/span><strong>Local SEO Tools You Should Use<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Here are a few handy tools to improve your local SEO game:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Google Business Profile Manager<\/strong> \u2013 Manage your online presence<\/li>\n\n\n\n<li><strong>Moz Local<\/strong> \u2013 Distribute your business listings<\/li>\n\n\n\n<li><strong>Whitespark<\/strong> \u2013 Find local citation opportunities<\/li>\n\n\n\n<li><strong>BrightLocal<\/strong> \u2013 Audit your local SEO performance<\/li>\n\n\n\n<li><strong>DuckYUnlimited\u2019s Local SEO Service<\/strong> \u2013 Check out their <a class=\"\" href=\"https:\/\/duckyunlimited.com\/local-seo.html\">Local SEO Solutions<\/a> to take things to the next level<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Common_Local_SEO_Mistakes_to_Avoid\"><\/span><strong>Common Local SEO Mistakes to Avoid<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Inconsistent NAP across directories<\/li>\n\n\n\n<li>Ignoring reviews or failing to respond<\/li>\n\n\n\n<li>Keyword stuffing or irrelevant location tags<\/li>\n\n\n\n<li>Not updating business hours<\/li>\n\n\n\n<li>Forgetting to track results<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Avoid these, and you\u2019re already ahead of many businesses out there.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion_Local_SEO_Is_Your_Secret_Weapon\"><\/span><strong>Conclusion: Local SEO Is Your Secret Weapon<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Whether you&#8217;re a coffee shop in a busy city or a family-run bakery in the suburbs, local SEO helps you stand out, get found, and bring in more customers. It&#8217;s not just about ranking on Google\u2014it\u2019s about being where your community is looking.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With the right strategy, your brick-and-mortar location can thrive online and offline.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you&#8217;re running a physical store in today\u2019s digital-first world, simply having a great storefront isn&#8217;t enough. You need to show up online\u2014especially in local searches\u2014to drive foot traffic and grow your business. That\u2019s where Local SEO comes in. This guide dives deep into how local SEO helps brick-and-mortar businesses connect with nearby customers searching [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2500,"comment_status":"closed","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"two_page_speed":[],"footnotes":""},"categories":[53],"tags":[],"class_list":["post-2499","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-local-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Local SEO to Attract Customers to Brick-&amp;-Mortar Locations - Ducky Unlimited<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/duckyunlimited.com\/blog\/local-seo-to-attract-customers-to-brick-mortar-locations\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Local SEO to Attract Customers to Brick-&amp;-Mortar Locations - Ducky Unlimited\" \/>\n<meta property=\"og:description\" content=\"If you&#8217;re running a physical store in today\u2019s digital-first world, simply having a great storefront isn&#8217;t enough. 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